Did you know Brooks had to face a massive bankruptcy back in 1981? Because of some production issues, many defective shoes were spotted in the stores. Almost 30% of the shoes were returned, while Brooks discarded 50000 pairs of shoes!
This article will deal with more interesting facts like that about Brooks, including its history and beginning. Let’s dig in!
✤ History of The Brooks Running Shoes
John Brooks Goldenberg first founded Brooks in 1914. It all started in Philadelphia with ballet slippers and bathing shoes.
Shortly after, a partnership was formed among John Goldenberg and his brothers Frank and Michael. It started with the name Quaker Shoe Company, but by 1920, the name was changed into Brooks Shoe Manufacturing Co., Inc., while its shoes were sold as “Bruxshu”. Later on, they added gymnasium shoes, orthopedic shoes, etc.
The year 1975 was a game changer for Brooks. They started working with high-profile runners and came up with the first ever running shoe to have EVA. EVA is an air-infused cushioned foam that makes running for a long time supremely comfortable. With time, other running shoes jumped into this trend and created shoes with EVA. The global headquarters of Brooks is located in Seattle currently. Brooks shoes are sold worldwide.
However, they are manufactured in Vietnam and China. They export their shoes all over the world after the manufacturing process.
✤ Who Is Currently Behind All the Success of Brooks Running Shoes?
Jim Weber has been leading Brooks since 2001, and this company is under Warren Buffett’s Berkshire Hathaway Inc. in the year 2021, they sold 25% more shoes than the previous year with a boosted 31% revenue to $1.1 billion. The company confidently aims more than triple revenue by the end of the next decade. This recent success was possible because of their Ghost and Adrenaline GTS shoes. They became popular in no time and earned more attention from the company.
By now, you know quite a lot about the present and history of Brooks shoes. How about we go through a few popular models of Brooks to see what kind of shoes they make?
Popular Styles of Brooks
We already got to know about the beginning of the Brooks. Let’s look at the most popular models of Brooks running shoes in 2022.
- Brooks Adrenaline GTS 22
- Brooks Hyperion Tempo
- Brooks Hyperion Elite 2
- Brooks Cascadia 16
- Brooks Caldera 6
- Brooks Ghost 14
- Brooks Glycerin 20
- Brooks Launch 9
- Brooks Levitate 5
✦ Brooks Adrenaline GTS 22
Added support and a secure fit are what these shoes are loved for. These shoes have an engineered upper that provides a secure fit without compromising breathability.
Their soft DNA foam is responsive to your running and blends well with your stride within the first wear. The GuideRails technology is a bonus to support your heel, knees, and hips.
✦ Brooks Hyperion Tempo
Are you looking forward to a race? Brooks Hyperion Tempo is your best friend for that. These shoes are designed especially for runners at a race with ultralight cushioning. You can train hard in these shoes all day and stay comfortable without a doubt!
These shoes are super breathable for the stretch-woven upper, making rough workouts easier. The nitrogen-infused DNA foam midsole makes the shoes durable without adding weight.
✦ Brooks Hyperion Elite 2
Brooks Hyperion Elite 2 shoes are perfect for road racing. They are a bit stiff with carbon fiber plating that makes the shoes mold into your feet, blend with your stride and push you forward. Their DNA zero foam midsole adds the advantage of being lightweight. Marathoners love these shoes.
✦ Brooks Cascadia 16
These shoes are a must-have for rail runners with wide feet. Brooks Cascadia 16 offers a wide range of sizes and variable widths for both men and women.
Along with that, these shoes provide runners with complete protection with their Ballistic Rock Shield. They use their classic plush DNA Loft V2 for additional cushioning with breathable material for water drainage. You can easily train on rocky surfaces with these shoes.
✦ Brooks Caldera 6
The heels of Brooks Caldera 6 are thick, with multidirectional lugs placed on the outsole that helps you climb hills and rocks. Their super lightweight midsole with nitrogen-infused DNA Loft V3 makes adventures fun and comfortable.
These shoes also have a snug fit that will comfortably hug your feet without ruining your stride and speed.
✦ Brooks Ghost 14
With additional cushioning, Brooks Ghost 14 shoes ensure a soft landing and a comfortable experience for everyday running. They have promised an improved fit with a smooth transition that makes these shoes super versatile and convenient.
No matter how rough you are going on with the shoes, their Segmented Crash Pad with a soft midsole makes sure that your movement ends smoothly.
✦ Brooks Glycerin 20
Beginners prefer to start their journey with Brooks Glycerin 20 for its incredible softness and lightweight feature. They fit true to size to avoid the issue of sizing up or down.
Many users reviewed these shoes, saying they felt like walking on air. They are well-known as the best-cushioned shoes in 2022 because the classic DNA Loft V3 midsole teamed up with nitrogen-infused cushioning.
✦ Brooks Launch 9
Sustainability was kept in mind, along with other excellent features, while designing Brooks Launch 9. They are made of silica instead of petroleum. The Creel Warp upper is a breathable mesh allowing sweaty feet to feel comfortable.
These shoes are advanced with BioMoGo DNA foam to match your stride and speed up your running. The Green Rubber outsole takes these shoes to the next level for sustainability and durability.
✦ Brooks Levitate 5
I am a big fan of the springiness of Brooks Levitate 5. Running in these shoes makes you feel like they send back all the energy to your feet after you hit the ground. Thanks to the DNA AMP technology that makes the soles super bouncy and energetic.
These shoes are also complimented for their flexibility, breathability, and durability, making them a perfect and complete package for regular runners.
Can You Spot Fake Brooks Shoes?
Read our article, 7 ways to spot fake Brooks shoes.
Can You Hike in Brooks?
Check our article, are Brooks suitable for hiking?
Can you walk in Brooks?
Read our article, are Brooks suitable for walking?
Are Brooks suitable for wide feet?
Read our article, are Brooks good for wide feet?
There you have it, everything you need to know about Brooks. Brooks running shoes are at their peak now with all the incredible launches of various shoes. Each model of shoes serves a different purpose, making running super convenient and fun.
You may wonder how to choose the best Brooks running shoes? You must understand the purpose and how you run to make a choice. Know which feature attracts you the most, and go for the pair of shoes that fits your need!